Master of Business Administration (Management) MBA
Digital Business Management (DBM)

Digital Business Management Program aims to craft managers and professionals to serve Thailand’s Digital Economy Initiatives such as modern management in telecommunications, broadcasting, and ICT business sector, as well as other sectors aiming at utilizing digital as tools or innovations for business growth and sustainability. Students of this program will first study the basic concept of digital technology, 21st century skills, English, and the fundamental of business management such as finance, accounting, marketing, organization, strategy. Then, they will learn how to adopt new management toolsin business such as 1) Digital Economy Management, 2) New Media in Modern Business Management, 3) Management of Information System, and 4) ICT Strategy Era to achieve organization objectives.

Arnon Tubtiang Ph.D.   Chief of Program in Digital Business  Management

 

Objective

  • To educate new graduates with analytical skills to enhance industrial potentials regarding research and organizational management, and to develop new analytical frameworks for modern management aligned with country’s development direction;
  • To develop new graduates with managerial skills to cope with dynamics in organization and globalization society;
  • To enhance business competitiveness and potentials by providing knowledge and analytical skills for administrative staff and executives;
  • To support cooperation and networking formation between academic institution and industry, as well as stimulate knowledge and experience exchanges regarding business management.
 
 

Lecturer Course

Asst. Prof.Dr .PasitLorterapong

Qualification : 

Ph.D. (Public Policy)

Academy graduation :

Concordia University, Canada.(2538)

Dr.winaihomsombat

Qualification : 

Ph.D.(Transportation Economics and Logistics Management)

Academy graduation :

The Hong Kong Polytechnic University, Hong Kong SAR (2556)

Dr.SurapapRayanakorn

Qualification : 

Ph.D. (Electrical Engineering and Computer Science)

Academy graduation :

Massachusetts Institute of Technology, U.S.A. (2555)

 

Dr.ArnonTubtiang

Qualification : 

Ph.D. (Computer Network with Tres Honorable)

Academy graduation :

Pierre-Marie Curie University, France (2536)

 

Dr.MongkolUssavadilokrit

Qualification : 

Ph.D. (Civil Engineering)

Academy graduation :

King Mongkut’s University of Technology Thonburi, Thailand

 

Lecturer

Dr.TaweesakKritjaroen

Qualification :

.D. (Public Administration and Public Policy)

Academy graduation :

The University of York, United Kingdom)

 

Dr.Boonkiartlewwongcharoen

Qualification : 

Ph.D. (Systems Science Engineering Management)

Academy graduation :

Portland State University, U.S.A.(2549)

 

Dr.VaranyaTilokavichai

Qualification : 

Ph.D. (Technology Business And Innovation Management)

Academy graduation :

Chulalongkorn University, Bangkok, Thailand

 

Dr.ApichartKanarattanavong

Qualification : 

Ph.D. (Marketing), a joint PhD program. Business Administration

Academy graduation :

Chulalongkorn University Thammasat University And the Institute of Development Administration (NIDA), Thailand.

 

Dr.Alisa Kongton

Qualification : 

Ph.D. (Industrial and Systems Engineering)

Academy graduation :

Georgia Institute of Technology, U.S.A. (2547)

 

Asst.Prof.Dr.PapussonChaiwat

Qualification : 

Doctor of Philosophy in Economics

Academy graduation :

Chulalongkorn University, Bangkok, Thailand

 

Dr.SaaitornMahakunajirakul

Qualification : 

Ph.D. (Marketing), a joint PhD program. Business Administration

Academy graduation :

Chulalongkorn University Thammasat University And the Institute of Development Administration (NIDA), Thailand.

 

Ms.ArintraPunyayutthakarn

Qualification : 

MSc. in Project Management

Academy graduation :

King Mongkut’s University of Technology Thonburi, Thailand

 

อาจารย์พิเศษ

รศ.ดร.นภดล ร่มโพธิ์

Ph.D. (Management), University of Glasgow , U.S.A. (2524).คณะพาณิชยศาสตร์และการบัญชี มหาวิทยาลัยธรรมศาสตร์

 

รศ.ดร.ชนินทร์  มีโภคี

Ph.D. (Economics), University of Kansas, U.S.A. (2536)

คณะเศรษฐศาสตร์มหาวิทยาลัยธรรมศาสตร์

 

ดร.กริชผกา  บุญเฟื่อง

Doctor of Juridical Science (S.J.D.), American University, US. (2546).National Science and Technology Development Agency (NSTDA) 

 

ดร.วรัญญู สุจิวรพันธ์พงศ์

Ph.D. (Computational Mechanics),Imperial College of Science Technology and Medicine, University of London, United Kingdom (2542)

Executive Vice President, Head of Retail Banking and Head of Technology and Electronic Operation, Islamic Bank of Thailand.

 

อ.ไพบูลย์ ปัญญายุทธการ

วท.ม. (การบริหารโครงการ), มหาวิทยาลัยเทคโนโลยีพระจอมเกล้าธนบุรี, ประเทศไทย (2551)

Senior Vice President (SVP) / Head of IT Security, TMB Bank Public Company Limited

 

Overall Credits 49

Supplementary Courses 6 Credits (Non – Credit - Courses)

  • Financial Accounting 2 Credits
  • Managerial Accounting 2 Credits
  • English for Business Communication 2 Credits

Compulsory 19 Credits

  • Financial Management 3 Credits
  • Managerial Economics 3 Credits
  • Strategic Marketing Management 3 Credits
  • Strategic Management in the Globalization era 3 Credits
  • Corporate Governance and Social Responsibility 1 Credits
  • Organizational Process and Human Resource Management 3 Credits
  • Business Process Management  2 Credits
  • Seminar in Management and Innovation 1 Credits

Area of Specialization 12 Credits

  • Economics of Digital Industries 3 Credits
  • Digital Industry Law, Regulation and Policy 3 Credits
  • Digital Economy Management 3 Credits
  • Information System Management 3 Credits

Electives (Plan B Independent Study 3 Credits) 9 Credits

  • Special Topic I 3 Credits
  • Special Topic II 3 Credits
  • New Media in Modern Business Management 3 Credits
  • Digital Marketing 3 Credits
  • Decision Support Systems and Negotiations for Information and Communication Technology Managers 3 Credits
  • Information and Communication Technology Product Development 3 Credits
  • Information and Communication Technology Strategy for Global Competition 3 Credits
  • Electives offered by the GMI and approved by the advisor and lecturer 3 Credits

Thesis and Independent Study

  • Thesis 12 Credits
  • Independent Study 3 Credits

English Subjects (Non – Credit - Courses)

  • Remedial English Course for Post Graduate Students 2 Credits
  • In-sessional English Course for Post Graduate Students 3 Credits

Remark

Students must enroll LNG 550 and / or LNG 600. Exceptional cases are considered based on English Test Score Report and other conditions according to School of Liberal Arts.